October Special: Glitter Bomb Bundle! SHOP NOW

The Purple Potion
Can Now Be Yours

Shop Now

The Purple Potion
Can Now Be Yours

Shop Now

Ume plum liqueur

The PURPLE POTION FOR A NEW ERA...

$34.99

17% ABV | 750 ml

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A delightfully tart, mildly sweet plum liqueur featuring a show-stopping royal purple hue.

Handcrafted in California from all-natural plums, dark cherries and grapes with hints of green apple and lemon.

Naturally gluten-free with half the sugar of comparable aperitifs and liqueurs.

UME can be delivered to most states in the continental US.

Enjoy UME over ice, with a splash of soda, or mixed in gem-toned twists on classic cocktails. Get Inspired.

October Special

2 Free Glitter Bombs with Bottle Purchase

Women-Owned Bundle

$94.98

Restocking

Support women-owned brands with this bundle from Ume Plum Liqueur and Harridan Vodka.

Both home bar staples in their own right, the two spirits also complement each other brilliantly in cocktails, especially the Purple

Harridan: 1.5 oz UME | 1 oz Harridan | 0.75 oz Lemon | 0.5 Simple.

The Reviews are In

Customer Reviews
4.9 Based on 72 Reviews
5 ★
96% 
69
4 ★
3% 
2
3 ★
1% 
1
2 ★
0% 
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1 ★
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Customer Photos
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Filter Reviews:
10/06/2024
MT
Melissa T.
US US
I recommend this product

It’s just delicious!

It tastes great, low sugar and the color is amazing! I don’t like the strong taste of alcohol and I barely even taste it with Ume even doing shots

09/29/2024
AD
Amber D.
US US
I recommend this product

What a delight this drink is.

I love the color, how it tastes, and I also love how secure the packaging is, never seen anything like it. I love that there is no liquor but I still get a lil buzz of easiness. It’s so smooth and delicious.

09/29/2024
DG
Diane G.
US US
I recommend this product

Delicious!

Wonderful blend, subtle Ume flavor, absolutely perfect

09/22/2024
DC
Donna C.
US US
I recommend this product

My new fall favorite.

Vodka, ume and a dash of lime juice— awesome!!

09/22/2024
A
Anonymous
US US
I recommend this product

A Winner �

Deliciousness with the right amount of alcohol, no dehydration, no headache, no hangover. My new favorite. Thank you!

09/13/2024
A
Anonymous
US US
I recommend this product

Very Delightful!

The color is beautiful. Very delightful taste, even when just mixed with a soda( 7-up). Would like to see this product in smaller bottles, for gift giving 😊

09/09/2024
KK
Kelly K.
US US

Absolutely Amazing

The taste is amazing. Love everything about. Highly recommended

09/08/2024
A
Anonymous
US US
I recommend this product

Omgg soo good 👍 😍

Everything it'd perfect an love that it's purple 💜

09/01/2024
KD
Karl D.
US US
I recommend this product

My wife loves the taste!

I purchased this for my wife. Served it up at a party we had and everyone loved it. Just bought three more bottles to bring over to Italy to give as gifts. I was just looking for something special!!

08/31/2024
CM
Cheryl M.
US US
I recommend this product

Utterly delightful!

I have been dubbed the cocktail Queen, by some of my girlfriends. So, when I started seeing advertisements for UME, I knew I needed to try it. I have been pleasantly surprised at how light, and delightfully simple it is to create cocktails using UME.

08/25/2024
HJ
Hendrick J.
US US
I recommend this product

Paragon

Smooth, delightful taste

08/24/2024
A
Anonymous
US US
I recommend this product

Refreshing

I'd like to be able to buy BMW in the Wichita Kansas area. But will continue to buy online. My first bottle came from Chicago from my son.

08/23/2024
A
Anonymous
US
I recommend this product

I really like the flavor and color of UME.

I like to drink this on the rocks and with mineral water. I've recently tried it with the Blackberry Crown Royal. The only thing is I wish I can buy this in a store instead of online. I live in the Seattle area.

08/23/2024
SM
Shari M.
US
I recommend this product

It’s amazing and I need more!

I love the taste and the groovy purple color!

08/23/2024
TG
Terra G.
US
I recommend this product

UME Spritz

Delightfully crisp and refreshing!

08/17/2024
RG
Robert G.
US US
I recommend this product

Excellent Liqueur

My fiancée and I love Ume and would love to see it in our local ABC stores. Here’s a recipe we came up with that you can share. Plum Dreamsicle Crush 1.5 oz Ume 1.5 oz Whipped Vodka Juice from Half an Orange Splash of Ginger Ale Crushed Ice

World of UME

Our Story

Conjured in late 2020 by Jenn Toyzer and Katy Brandes, UME was developed on their quest to curate a unique and versatile beverage that is an experience in and of itself. Inspired by the tart and lightly sweet flavor of plum liqueurs enjoyed around the world, UME is a stunning addition to any at-home bar.

Among its powers, UME's luminescent purple hue changes colors when mixed - from the inky tones of a midnight sky to the palest of lavenders - consider UME an ethereal potion, and every cocktail is a magic trick...

Fast and Simple? Enjoy UME on the rocks or mixed with a splash of soda and a squeeze of lemon or lime.

Love to Experiment? UME can be paired with any base spirit. The possibilities are endless, limited only by imagination... get inspired here.

Ready to purchase the purple potion for your at-home bar? Shop Now

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