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The Purple Potion
Can Now Be Yours

Shop Now

The Purple Potion
Can Now Be Yours

Shop Now

Ume plum liqueur

The PURPLE POTION FOR A NEW ERA...

$34.99

17% ABV | 750 ml

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A delightfully tart, mildly sweet plum liqueur featuring a show-stopping royal purple hue.

Handcrafted in California from all-natural plums, dark cherries and grapes with hints of green apple and lemon.

Naturally gluten-free with half the sugar of comparable aperitifs and liqueurs.

UME can be delivered to most states in the continental US.

Enjoy UME over ice, with a splash of soda, or mixed in gem-toned twists on classic cocktails. Get Inspired.

UME GIFT BOX

Add some magic to any occasion by giving the gift of UME.
Free shipping with purchase of bottle & gift box.

You must purchase a bottle of UME to purchase the gift box.

Watch the boxing

$15.00

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Women-Owned Bundle

$94.98

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Support women-owned brands with this bundle from Ume Plum Liqueur and Harridan Vodka.

Both home bar staples in their own right, the two spirits also complement each other brilliantly in cocktails, especially the Purple

Harridan: 1.5 oz UME | 1 oz Harridan | 0.75 oz Lemon | 0.5 Simple.

The Reviews are In

Customer Reviews
4.9 Based on 48 Reviews
5 ★
94% 
45
4 ★
4% 
2
3 ★
2% 
1
2 ★
0% 
0
1 ★
0% 
0
Customer Photos
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Filter Reviews:
06/08/2024
A
Anonymous
US US
I recommend this product

Yummy

Love the color

06/08/2024
A
Anonymous
US US
I recommend this product

Exceptional

Love the smooth flavor by itself but would blend easily with other ingredients as desired for various cocktails

04/27/2024
A
Anonymous
US US
I recommend this product

Absolutely fantastic!

I really like the fresh fruity taste and I love the beautiful color and bottle. The box and packaging was very elegant and made a wonderful gift.

04/27/2024
A
Anonymous
US US
I recommend this product

Liked it a lot

I'd like a stronger flavor, but it's very good.

04/26/2024
A
Anonymous
US US
I recommend this product

Nice flavor and attractive bottle

Bought for my husband. Only thing was that we had to destroy the gift box to get the bottle out..too tight an insert for the bottle

04/21/2024
A
Anonymous
US US
I recommend this product

Yummy!

Tastes amazing! There are so many cocktail options to use it in and they all taste great! Bottle is beautiful and a keepsake as well!

04/19/2024
GN
Gina N.
US US
I recommend this product

AMAZING FLAVOR

I have tried this with diet sprite, with vodka and with champagne, it is delicious with all so far. Looking to try more recipes! Ordering again soon!

04/18/2024
A
Anonymous
US US
I recommend this product

It's Different

Great with White Hennessey

04/13/2024
YH
Yolanda H.
US US
I recommend this product

Delicious addition to any cocktail recipe

I love the light sweet flavor. I use it with champagne, prosecco and have used it in place of cranberry for a cosmo. Very versatile flavor and delicious.

04/12/2024
VL
Valerie L.
US US
I recommend this product

I love the tartness and color.

I'm hoping our local liquor stores will start carrying this.

04/12/2024
RJ
Rhonda J.
US US
I recommend this product

Delicious! I adore this liquor!

It is wonderful in Margaritas, hurricanes, Ginger Ale, Collin's, really, I haven't had it anyway I didn't love it!

UME Plum Liqueur  Review
04/12/2024
A
Anonymous
US US
I recommend this product

Grey in drink

Great flavor addition, though color in mixed drink is grey, not attractive.

04/11/2024
A
Anonymous
US US
I recommend this product

Light and flavorful

I like that you can mix it to have different flavors depending on your mood or tastes

UME Plum Liqueur  Review
04/11/2024
DH
Donald H.
US US
I recommend this product

Amazing taste

Very pleased with my order! Very unique taste. Definitely recommend

04/07/2024
JB
JO B.
US US
I recommend this product

Wooooooo weeee!

It can be better?! No way!

04/06/2024
LR
lana r.
US US
I recommend this product

I Love TOO MUCH

I love It on the rocks or mixed with Belevedere Vodka and a squeeze of Lime. I ordered 8 bottles last time and it’s all gone. I only shared 1 Shot with my twin brother..😌😌♥️

World of UME

Our Story

Conjured in late 2020 by Jenn Toyzer and Katy Brandes, UME was developed on their quest to curate a unique and versatile beverage that is an experience in and of itself. Inspired by the tart and lightly sweet flavor of plum liqueurs enjoyed around the world, UME is a stunning addition to any at-home bar.

Among its powers, UME's luminescent purple hue changes colors when mixed - from the inky tones of a midnight sky to the palest of lavenders - consider UME an ethereal potion, and every cocktail is a magic trick...

Fast and Simple? Enjoy UME on the rocks or mixed with a splash of soda and a squeeze of lemon or lime.

Love to Experiment? UME can be paired with any base spirit. The possibilities are endless, limited only by imagination... get inspired here.

Ready to purchase the purple potion for your at-home bar? Shop Now

How to enjoy

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